We are happy to give credit to our competitors when and where it’s due. Does YETI make a hard cooler that holds ice longer than the one your parents had while you were growing up (if you’re over 25)? YES. Yes, they do.

But please consider the next question: Does Cordova make a “better” hard cooler than YETI, at a much more reasonable price point? YES. Yes, we do.

We know Cordova, or any cooler brand, vs. YETI is a hot topic. How? The Instagram post where we put our coolers head-to-head in an ice retention test is our most-viewed Reel ever at 3.7MM views as of this writing. Spoiler alert: in a fair contest, Cordova’s ice retention proved superior to YETI’s.

Sure, ice retention is one thing, but what about durability? Once again, the Reels don’t lie. We dropped both hard coolers, fully loaded with ice, from the roof of our facility in Idaho, (we would have used YETI’s facility, but theirs is in the Philippines and that’s a long way to go to drop, or make, a cooler). Spoiler alert: from the same height, similarly loaded, Cordova’s hard cooler absorbs the shock with no deformation, and our T-latches stretch to hold the lid in place. YETI, well, you can see the cooler drop for yourself: Click here if preview doesn't load